Ritter Sport is one of three real laboratories in the BioVal research project, which, in collaboration with the researchers, is asking how biodiversity can be anchored in the management of companies.
Georg Hoffmann, Sustainability Manager at Alfred Ritter GmbH & Co. KG, talks about his personal motivations, Ritter Sports’ biodiversity measures and much more.
“We are motivated by the fact that the farmer himself has the opportunity to make biodiversity measurable on his agricultural land,” says Hoffmann.
Read more about this in our interview.
